The Art of the App Store: The Business of Apple Development by Tyson McCann
Wr.x | 2011 | ISBN: 0470952784 | 304 pages | PDF, epub | 10 + 16,5 MB
With this invaluable book, Tyson McCann offers a non-technical look at all aspects of the iPhone application development landscape and gets to the core of what makes a popular—and profitable—application. From knowing your customer to to launching a successful app, and everything in between, this must-have guide navigates such topics as developing a concept, analyzing the competition, considerations before the launch, marketing, building a community, and maintaining market share… to name a few.
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